Wondering how much the markets in the CEFTA region are ready for e-commerce?
According to UNCTAD, in 2020 out of 152 countries globally, the markets of the CEFTA region are in the middle of the list. Serbia is the best-ranked market of the 7 CEFTA markets, which ranks 43rd, and Albania is 83rd.
This ranking is based on 4 indicators (internet access, payment, delivery, and internet security) that create the B2C e-commerce index. The index is a data source that allows countries to compare their e-commerce readiness with others and shows the advantages and disadvantages of different elements of the e-commerce process.
Statistically, CEFTA markets have been growing steadily in recent years, thanks to several initiatives that strengthen and modernize all the processes that form e-commerce.
More statistics on the region presented in interactive graphs can be found in the “e-commerce data” on ecommerce4all.еu